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Bengals Rewarded in Social Media Activity by Chad Ochocinco & Terrell Owens
Posted on July 30th, 2010 No comments
Media and marketing power come in many different forms. Whether good or bad, publicity can bring in the $. Who knows if these 2 characters can survive together on the same team, but for now, the Bengals will reap the rewards.
examiner.com – Go ahead, ask me how I found out T.O. (Terrell Owens) signed with the Cincinnati Bengals. Did I find out through ESPN? No. NFL Network? Wrong again. How about the Cincinnati Enquirer? That’s three strikes and you’re out! Oops, that’s a baseball term. We are talking football here. Actually, we are talking social media. I found out the Cincinnati Bengals signed T.O. from Chad OchoCinco on Twitter.
I got a tip early Tuesday morning, July 27, 2010 that T.O. was signing with Cincinnati. A friend of mine who was near Paul Brown Stadium confirmed that several media outlets were lining up outside the stadium. I quickly came to the conclusion something big was going to happen. Unfortunately, I was not able to officially confirm that T.O. was being signed. Instead, I read news articles saying the New York Jets were potentially interested in signing T.O. I tried to dismiss those reports, but nothing else was being posted about T.O. signing with the Cincinnati Bengals. This led me to start looking at online buzz for more information about where T.O. was going to sign. Online buzz showed the Bengals were the front-runner in the T.O. sweepstakes, at least from a conversational stand-point. -
FlipBoard Causes a Legal Stir
Posted on July 23rd, 2010 No comments
As print products die in the digital age, copyright infringement is becoming increasingly more topical. With the complexity of the changing digital landscape, more questions arise about online content usage.Wired – Social news app Flipboard was yesterday’s hot new app, despite—or perhaps because of—technical problems that prevented some features from working. But there might be a bigger snag: Is Flipboard scraping content it doesn’t have the rights to?
Flipboard, the new iPad app that renders links from your Twitter feed and favorite sites in a beautiful, magazine-style layout, has a problem: it scrapes websites directly rather than using public RSS feeds, opening it to claims of copyright infringement.
Unlike some similar news apps like Pulse, Flipboard appears to eschew the older syndication standby RSS to instead grab URLs from Twitter and Facebook feeds. While news sources that maintain their own automatic Twitter feeds tend to link the same stories as they do in their RSS feeds, there’s one critical difference: RSS also allows content to be included in the feed, whereas Twitter provides only the URLs that link back to the full website. (Unless, of course, the site only writes 140 character news stories.)

