Facebook Late to the Check In Game

This article is interesting, no matter how mislead. Will a FB checkin app get good traction out of the gate? Well, of course it will. FB has the biggest social pool to pull from, but lets not fool ourselves, FB has never been a geo-targeted application. Not to mention, several years late to the party. Good reading none the less.
buisnessinsider.com – One of New York’s hottest startups, Foursquare, is under heavy fire from more established Silicon Valley players.

A source briefed on the matter tells us Facebook is working on a feature that will allow users who access the network from mobile devices to “check-in” and broadcast their current location to all their friends.

Huge local business reviews site Yelp rolled out a similar “check-in” feature earlier this month.

Allowing users to “check-in” is Foursquare’s primary function.

Facebook, with its huge scale and wealth of engineering talent, could squash Foursquare. Mainly, that’s because like with Foursquare — and unlike with Yelp or Twitter — Facebook friends are your real friends. They are the kind of people you want to see that you’ve checked-in at a bar, and then meet you there.

We’d caution that this is a single source and that plans can always change. At a place like Facebook, lots of things are always being hacked together, but no one is ever quite sure what will make it as a full release product.

Read the rest at buisnessinsider.com.